Global Goes Local: Popular Culture in Asia By Timothy J. Craig (editor), Richard King (editor)
2002 | 320 Pages | ISBN: 0774808748 | PDF | 29 MB
In Global Goes Local, international scholars from a variety of disciplinary perspectives examine different forms of popular culture in Asia. Covering topics from pop music in Korea to TV commercials in Malaysia, this collection shows how imported cultural forms can be invested with fresh meaning and transformed by local artists to result in new forms of assertion and resistance that also meet the needs of their particular audiences.