01 welcome-to-digital-marketing-analytics-in-practice (40.55 MB)
02 about-prof-kevin-hartman (28.76 MB)
10 learn-on-your-terms (2.32 MB)
01 module-1-introduction (2.35 MB)
01 a-plan-for-your-analytics-expedition (16.26 MB)
01 identifying-your-business-objective (31.52 MB)
01 data-data-everywhere (55.81 MB)
01 finding-insights (28.13 MB)
01 getting-your-story-straight (13.78 MB)
01 module-2-introduction (2.18 MB)
01 principles-of-dataviz (21.61 MB)
01 sophisticated-use-of-contrast (19.02 MB)
01 ensuring-clear-meaning (20.7 MB)
01 applying-visual-polish (16.93 MB)
01 dashboarding (22.14 MB)
01 module-3-introduction (11.35 MB)
01 plan (5.1 MB)
01 collect (7.46 MB)
01 analyze (4.58 MB)
01 report (9.35 MB)
01 module-4-introduction (2.4 MB)
01 the-promise-of-technology (25.44 MB)
01 technologys-dark-side-part-i (27.51 MB)
01 technologys-dark-side-part-ii (21.28 MB)
01 the-implications-for-analysts (39.13 MB)